Content marketing is only effective if it’s profitable...
While there are a lot of factors that contribute to your ROI, here are 7 different ways to maximize your content’s ROI. If you apply even a few of these tactics, you can take your content from a break-even or slightly negative ROI to a healthy, positive ROI.
Sales Renewal's insight:
From "picking 1-2 channels and designing around them" to "never stop promoting," this post offers solid advice for getting the most out of your content marketing efforts.