There is a frustrating (yet, quite obvious) reality associated with social media: Being seen and building presence takes a lot of time and effort. Your best bet is to attempt to be more productive with the time that you actually spend on the process. Here are nine ways that will make you a more productive […]
Do you know the main difference between copy that converts and copy that doesn’t? You might think it’s the story it tells, or the offer it makes, or how well the bullets are written, or any of a dozen things. Sales Renewal’s insight: Here’s a useful formula to keep in mind when writing headlines for […]
We analyzed which type of call-to-action generates the most leads for our blog. The results may surprise you. Sales Renewal’s insight: Anyone with a company blog knows how important it is to include a CTA (call to action) and usually will add one at the end of the post. This article demonstrates how the format […]
Protect your advertising ROI – here are 60 Facebook ad mistakes to avoid. Sales Renewal’s insight: Facebook advertising can be deceptively simple and straightforward. This article provides concrete examples of what not to do. Some takeaways: You need to have a compelling offer in order to stand out from the crowd; Take advantage of the […]
Five ways to make your blog post more engaging and interactive for readers. Sales Renewal’s insight: Is it time to breathe some life into your blog posts? This article features five tools you can use to draw your readers in and keep them engaged. Read Original Article
The anatomy of the perfect CTA button. Sales Renewal’s insight: Whether you’re in the midst of a website redesign or just reviewing your site to be sure it’s effective, this article has some useful tips when it comes to your call to action buttons. Read Original Article
Advertisers looking for consumers to make a purchase, visit their stores or other real world business objectives continue to waste advertising dollars when relying solely on clicks, according to a white paper released Tuesday. Sales Renewal’s insight: “The Truth about Clicks” shows that not all clicks from search engines or publisher sites drive engaged traffic. […]
Starting today, Google will begin phasing out the right hand gutter ads. Sales Renewal’s insight: A big change coming. Google will begin phasing out the right hand gutter (sidebar) ads. Instead, Google will only show 1 – 4 ads above the fold and force the rest to the bottom of the results. Stay tuned for […]
Exhibitions are all about collecting leads and converting prospects. Recognizing leads on trade shows & fairs is essential – find good leads on exhibitions! Sales Renewal’s insight: Visitor vs lead – important to be able to differentiate. Read Original Article