Email Marketing

How to Grow, and NOT, Grow Sales: SalesMemes 33

Sales Renewal’s insight: Oops! It’s perplexing to us why modern marketers so often forget phone calls; for most businesses, phone leads are way more important than web leads. And this omission can be lethal to an accurate analytics program: Marketing ROI without Call Tracking is Like Baseball Stats that Exclude Away Games Check SalesMemes.com every […]

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How to Grow, and NOT, Grow Sales: SalesMemes 32

Sales Renewal’s insight: As long as he’s getting his monthly billing, why rock the boat? This is NOT the way Sales Renewal does it. Our shared risk & reward business model aligns our economic interests with those of our clients, resulting in our very persistent and determined approach to cost effective growth. See for example, […]

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The 6 Best Practices That Will Grow Your Sales in 2014

Sales Renewal clients are accustomed to hearing the term JointSourcing – a unique business model that combines pay-for-performance with expense sharing. The model means that we focus on not simply what works, but what works cost effectively. The key to growing sales through JointSourcing is a multi-pronged approach to sales and marketing. The six key […]

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E-Mail Campaign A/B Testing – We Have Two Winners!

A recent A/B e-mail campaign test pitted a multiple product image mailer against a single-image mailer. The experiment resulted in a dead heat! Sales Renewal creates holiday-themed emails for the Concord Flower Shop – about six per year. Typically, the emails feature nine to 12 floral arrangements with multiple options for the recipients to click […]

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