Public Relations

The $242 Billion Business Of Corporate Gifting Pivoted From A Routine To A Priority In The Pandemic

Somewhere between the gratitude of Thanksgiving and the gift-giving of December traditions lies the industry of corporate gifting. Companies can deepen connections, build loyalty, and increase a sense of mutual value with both clients and employees through thoughtful, intentional tokens of appreciation. Here’s an inside look at this rapidly growing business as we head into the business gift giving season.

Read the full article at: www.forbes.com

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Six Ways Going “Green” Can Boost Your Bottom Line

We’ve heard it over and over again: it’s important for the environment to work “green” or eco-friendly initiatives into our lives whenever we can. For individuals, the path to a greener lifestyle is simpler, but for businesses, an eco-conscious approach may seem difficult to integrate at first.  We think there are plenty of green initiatives […]

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How to Get Content into the Hands of Influencers Who Can Help Amplify It

This week we’re going to chat about a problem that many of you have mentioned .. to me and to other folks here at Moz when we talk about content marketing and specifically content amplification like, “Okay, I made some great content. But how do I actually get people to share it? In particular, how […]

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