Though sales and marketing have a long history of being at odds in many companies, they’re actually two very important sides of the same coin. Identifying the differences between sales and marketing, then finding ways to bridge the gap between them, can create a strong, consistent revenue stream that is greater than the sum of […]
The Problem: Prospects Sit In Your Pipeline Too Long Many service providers often have a single, all-inclusive service that’s presented as a binary choice: hire us for the whole service or don’t hire us. Because these services are typically important and consequential (e.g., wealth managers help save for retirement, lawyers defend against lawsuits, architects design […]
The New Normal for Business and Marketing Strategies As businesses around the country try to assess what’s next after the big Shut Down, many are realizing that it won’t be “business as usual”, not just because of the reopening guidelines imposed by the government, but because customers and clients may not feel comfortable reentering the […]
Sales Renewal is pleased to present this MassMEP workshop series, which was developed to provide Massachusetts manufacturers with an overview of how to grow their top line sales by implementing effective marketing plans. Topics to be discussed include; Cutting Through the Marketing Clutter, What Most Manufacturers Get Wrong About Marketing, The Power of Integrated Marketing, […]
Liquid Capital Associates is organizing a breakfast on Wednesday, April 27, during which Sales Renewal will provide participants with an overview of the marketing essentials every business needs to increase sales in 2016. The presentation cuts through the noise and offers an unbiased approach every business can use to quickly start growing their leads. Participants […]
Sales Renewal is pleased to be participating in Middlesex West Chamber of Commerce’s Business Education Seminar series on Friday, April 15. The presentation, Cutting through the Marketing Clutter, offers an unbiased approach every business can use to quickly start growing their leads. No matter where you turn, you’re bombarded by messages about the latest bandwagon […]
Exhibitions are all about collecting leads and converting prospects. Recognizing leads on trade shows & fairs is essential – find good leads on exhibitions! Sales Renewal’s insight: Visitor vs lead – important to be able to differentiate. Read Original Article
Sales Renewal is thrilled to be presenting the Cambridge Chamber of Commerce‘s first Toolkit Series program of 2016. The presentation, Cutting through the Marketing Clutter, cuts through the noise and offers an unbiased approach every business can use to quickly start growing their leads. No matter where you turn, you’re bombarded by messages about the […]
Your stall location has a very strong impact on your ability to drive traffic to your booth and collect exhibition leads. Pick it carefully! Sales Renewal’s insight: Not all trade shows and exhibitions offer the opportunity to select your location, but if you are provided that option, these are some good tips. Read Original […]