I have to admit – I’m sort of addicted to jumping in and trying all things “new” and “improved” when it comes to online marketing. In my role as Content Manager for Sales Renewal, I spend an immense amount of time researching, blogging, writing status updates and posting to a variety of social sites – […]
Do you know how many of your employees subscribe to your business blog? Follow you on Facebook and Twitter? Even know that you have a Google+ Page? If the answer is “very few” or “none”, you’re not alone. When starting any type of content marketing or social media program, getting buy-in from your employees is […]
Each month we start our Quick Tip Tuesday series with a roundup of useful, hands-on digital marketing advice from experts in their fields. We’ve collected information on a wide range of topics, from website design to SEO, social media to how to write better blog posts. We’ve highlighted the key points of these articles and […]
TIP LEVEL: Intermediate Running your own PPC campaign is hard. Even if you have a clear understanding of how keywords, ad groups, campaigns and landing pages all work together, finding the best campaign structure, keywords, ad groups and landing pages can be a full time job. But, it’s not impossible. Google AdWords and Bing Ad […]
Look! Exclamation points are everywhere! In personal emails! In texts! In business email subject lines! In business email newsletters! In business correspondence! They are even burgeoning on websites!!! Believe it or not, this trend has not gone un-noticed. Just Google “overuse of exclamation marks” and you’ll find a healthy conversation going between those who resist […]
Each month we start our Quick Tip Tuesday series with a roundup of useful, hands-on digital marketing advice from experts in their fields. We’ve extracted the most useful information into tips you can use, and we’ve also provided a link to the full articles in case you’d like to learn more. Looking for more information […]
A report from SearchMetrics finds pages with Schema.org markup rank an average of four positions higher compared to pages without semantic markup. Read it. Sales Renewal’s insight: Giving Google hints to a page’s meaning (semantic markup) is not for the novice but it provides a significant SEO boost.
Ahh, the perfect project management system. It waves a magic wand and all your company’s tasks and projects are organized. It takes into account the availability of each member of the company and other resources needed. It lets everyone know what is due when, and can produce a schedule that is accurate to the day. […]
If you’re like almost every connected person on the planet, you have probably heard way too many references to the “Heartbleed bug.” With all the hype online, on TV, and in print about the problem, we figured it might be tough for average computer users to figure out what it means for them or what […]