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Call to action: The how and where of CTAs

A call to action is a marketing term for a button that entices a user to take an action, leading them down a conversion funnel. Find out how to use them.

Sales Renewal's Insight

Three little letters … CTA. Those three powerful little letters not only will increase the user’s interaction with your website, but will also clue the user into knowing what to do next. There are simple CTA’s, “Shop Now”, “Buy”, but crafting a more compelling and powerful CTA leads to higher conversions. Learn how.

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