Explore Sales Renewal’s latest blog posts, expert advice, news, and commentary. Learn more about this innovative blog.

Don’t Just Hire Freelancers – Outsource Your Management

Navigating the gig economy as a small business owner can feel overwhelming. Freelance and contract workers are more available than ever before, and can prove highly effective in maximizing both your budget and your company’s output - but hiring contracted help introduces a difficult maze of understanding, communication, and management that may be more draining for you than it’s worth. Fortunately, at Sales Renewal, we’ve become the experts in building and managing outsourced marketing teams designed to meet your business’ specific needs and goals!

When you attempt to hire freelancers yourself, you’ll likely encounter a very common barrier almost immediately: understanding the scope of their work to a level that allows you to make informed decisions. You may not have an extensive knowledge of marketing strategy, tasks, and tools to know if you are hiring the right people for your needs. Working with an outsourced management company puts years of experience and expertise at...

Six Ways Going “Green” Can Boost Your Bottom Line

We’ve heard it over and over again: it’s important for the environment to work “green” or eco-friendly initiatives into our lives whenever we can. For individuals, the path to a greener lifestyle is simpler, but for businesses, an eco-conscious approach may seem difficult to integrate at first.  We think there are plenty of green initiatives your small business can adopt - and they’ll also be great for your bottom, and sometimes top, lines.

 

1. Grow your business by marketing your eco-friendly products, services and expertise

In every industry, there’s a largely untapped segment of buyers that values and is willing to pay for green products, services and expertise. Metro Sign & Awning (a Sales Renewal

Benefits of Gender Diversity

With International Women’s Day happening this month, you may have seen your news feeds filled with appreciation, support, and celebration of women everywhere. Though that hasn’t always been the case for women in the workplace, the gender gap is rapidly closing - and the economic benefits of gender diversity has become readily apparent. Study after study has proven that the inclusion of women in business environments has direct and indirect financial benefits. In the US alone, gender equality practices and policies could inject over $4 trillion into the economy in the next five years, with gender-diverse businesses in some sectors showing