Advertising/Paid Marketing

How to Grow, and NOT, Grow Sales: SalesMemes 49 Free Media?

Sales Renewal’s insight: Because people only listen to the radio for the ads right? In an era of tight budgets, it’s wasteful and inefficient to not leverage paid with free media (PR). Watch our most recent radio interview example that explains how Sales Renewal grows client sales while sharing the risk and reward. Visit http://www.SalesMemes.com […]

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Client’s Collaboration with Sales Renewal Leads to New Strategies, Brand, Site, Marketing Programs and … a Blue Ribbon

It is generally rare for two different companies, let alone a client and its vendor, to work together so thoroughly, on so many levels, that the resulting whole is greater than the sum of its parts. However, thanks to Sales Renewal’s revolutionary JointSourcing Solution (a unique hybrid combining elements of joint venturing with elements of […]

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How to Grow, and NOT, Grow Sales: SalesMemes 29 – Skin in the Game

Sales Renewal’s insight: An ad agency with skin in the game? Did hell just freeze over too? We’ve got some great ideas for DIY search advertising, but if it seems scary, like #TrustworthyTom, Sales Renewal shares the costs of our client’s advertising campaigns. Check http://www.SalesMemes.com every Friday to see the latest SalesMemes: the best and […]

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How to Grow, and NOT, Grow Sales: SalesMemes 42 – Automation Not Autopilot

Sales Renewal’s insight: We bet #BadExecutionBob never tunes-up his car either. Automated sales & marketing platforms are great, but they should never run unattended on autopilot. Here’s a powerful example of why not: Sales Renewal Wins Battle Against Google Adwords On Behalf Of Client Check http://www.SalesMemes.com every Friday to see the latest SalesMemes: the best […]

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How to Grow, and NOT, Grow Sales: SalesMemes 30 – Keep your eyes on the ball

Sales Renewal’s insight: Great methodology … for Google’s bank account. Benchmarking the performance of all marketing activities is important, but it is make or break for the expensive ones like advertising. Here’s a powerful example of why: Sales Renewal Wins Battle Against Google Adwords On Behalf Of Client Check http://www.SalesMemes.com every Friday to see the […]

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How to Grow, and NOT, Grow Sales: SalesMemes 32

Sales Renewal’s insight: As long as he’s getting his monthly billing, why rock the boat? This is NOT the way Sales Renewal does it. Our shared risk & reward business model aligns our economic interests with those of our clients, resulting in our very persistent and determined approach to cost effective growth. See for example, […]

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How to Grow, and NOT, Grow Sales: SalesMemes 30

Sales Renewal’s insight: Great methodology … for Google’s bank account. Benchmarking the performance of all your marketing activities is important, but it is make or break for the expensive ones like advertising. Here’s a good example of why: Sales Renewal Wins Battle Against Google Adwords On Behalf Of Client Check SalesMemes.com every Friday to see […]

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JointSourcing in Action #1: Sales Renewal Wins Battle Against Google Adwords On Behalf Of Client

It began when analysts at Sales Renewal noticed the poor return on investment one of the firm’s clients was receiving on their Google Adwords search ad campaigns. In response, Sales Renewal asked the ad agency it had subcontracted on behalf of the client to investigate. As is typical of such specialized firms, their view was […]

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