What Kind of Marketing is the Right Kind of Marketing for My Company?

“In today’s digitally empowered world, it’s tempting for businesses to take a “ready-fire-aim” approach to marketing. In some cases, it almost seems that the philosophy is: throw up a Facebook page, send out a quick eBlast and wait for the customers to come pounding at our door.

Indeed, the proliferation of tech tools that promise low-cost, effortless marketing can be enticing to people who lead with their gut instead of their head.”

Sales Renewal’s insight:

When he says, “proliferation of tech tools”, he’s not kidding. Check out their bewildering infographic

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