Sales Renewal Introduces the JointSourcing Pro Solution For Professional Service Providers
Sales Renewal Introduces the JointSourcing Pro™ Solution For Professional Service Providers
Professional Services Firms and Advisors benefit from a unique approach to achieving measurable success from their marketing and business development activities
Concord, MA, September 20, 2018 – Sales Renewal is pleased to announce JointSourcing Pro, a unique marketing program designed to help professional service providers achieve measurable success from their marketing and business development activities. Professional services marketing is unlike most other industries’ marketing because it requires a specialized approach to earn personal trust and build long-term relationships that continue to grow business over time. Individual brand development, effective differentiation and messaging, and showcasing experience and expertise are at the heart of professional services marketing.
JointSourcing Pro (“joint venture” + “insourcing” + “professional services”) is a complete, one-stop marketing program that provides everything professional services firms need to grow their brand and revenue: all the people and technology, management and strategy required to develop, implement and manage a custom marketing program.
Attorneys, financial services providers, wealth managers, and other professional service providers often struggle to find the right balance between developing new business and serving existing clients. JointSourcing Pro takes on the full burden of hiring, managing and paying for a team of in-house or third-party marketing experts so the professional advisors can focus on what they do best and leave marketing management to the experts.
“I believe in focusing on core competencies,” said the founder of a newly established wealth management firm and JointSourcing Pro client. “Working with Sales Renewal’s JointSourcing Pro Solution is like having an in-house department of marketing experts who handle our day-to-day marketing, allowing us to focus on what we do best: financial planning, wealth management and building relationships with clients and prospective clients. Importantly, we’re still in control, but we can now leave the day-to-day details to the marketing professionals.”
With an emphasis on strategies that build and strengthen personal relationships such as thought leadership, expertise marketing, networking, social media, brand building, video, and more, JointSourcing Pro is the marketing solution professional services firms have been looking for.
JointSourcing Pro has worked for a variety of firms and individuals, helping them overcome some of the unique challenges inherent in professional services marketing, by providing among other things:
- A well-honed differentiation strategy to stand out in a crowded marketplace
- Powerful messaging to effectively position often complicated expertise
- Personal brand development to highlight individual experience and develop trust
- The right balance between developing new business and nurturing opportunities with existing clients
To help firms gauge whether their existing marketing programs are robust enough to compete, Sales Renewal has developed a Marketing Self-Assessment Quiz for professional services firms and individual providers. As another tool to help advisors determine the best ways to invest their marketing time and dollars to obtain the greatest return, the company also offers the 6 Keys to Marketing Success for Professional Service Providers, addressing some of the most common challenges in marketing and business development
About Sales Renewal Corporation
Sales Renewal is a full service marketing agency that is reinventing small business marketing with our complete, one-stop marketing solutions, shared risk/reward business model and impressive client results. The JointSourcing Solution™ (“joint venture” + “insourcing”) delivers all the strategies and tactics, human expertise and sales-enabling technology needed to grow revenue while sharing risk and reward with clients. With JointSourcing, Sales Renewal literally invests in your success and becomes your expert partner who strives to get the most bang for our mutual bucks. Learn more at www.salesrenewal.com.