First Impressions are Critical in the Sale of a Business. What Impression Does Your Website Give?

It’s often been said that perception is reality. This is especially true when you’re selling a business – first impressions really matter. And these days, most impressions of a business start with your website.

Sales Renewal’s insight:

For business owners contemplating selling their business, one of the many factors that can help them achieve their exit revenue goals is better and more cost-effective marketing. This includes their online presence, which starts with the company website.

Not sure if your website will help or hurt your ability to sell your business? Our partner at Business Transition Academy outlines five factors to take into account.

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