A common mistake that a business can make is creating their website and never updating it again. When visitors come to a site that is out of date, it creates a very poor first impression: if you don’t care about your business why would any prospect? Regularly updating a site’s content helps with its search engine ranking and ability to retain visitors and generate leads. Scheduling time to check for updates, bugs or sharing a post will help keep your site safe, up to date and welcoming to visitors.
Three little letters … CTA. Those three powerful little letters not only will increase the user’s interaction with your website, but will also clue the user into knowing what to do next. There are simple CTA’s, “Shop Now”, “Buy”, but crafting a more compelling and powerful CTA leads to higher conversions. Learn how.
WordPress claims slightly over 60 percent (up slightly from November 2015’s number of 58.7 percent). The nearest competition? Joomla with 3.1 percent market share (up from 2.8 percent). Drupal is also up from 2.1 percent to 2.2 percent. Sales Renewal’s insight: As we’ve been saying for a while, WordPress has won the war for website […]
We regularly update our Growth Spurts blog with actionable marketing & technology advice, news and information. These articles are often hand-picked to address issues and projects we’re working on with our clients, but they are relevant to most business owners involved with any aspect of marketing their business. Here are our 4 favorite posts this […]
The Center for Health Law and Policy Innovation of Harvard Law School (CHLPI) advocates for legal, regulatory, and policy reforms to improve the health of underserved populations. Two years ago, Sales Renewal worked with CHLPI to build a new WordPress website that was modern-looking, responsive and easy for the CHLPI team to maintain. A key […]
Website Features Checklist – an infographic of features that should be included in every small (or medium or large) business website. Sales Renewal’s insight: If you are thinking of a website redesign or just want confirmation that your current site is doing the best job it can for your business, this checklist is a good […]
Sales Renewal is pleased to announce the launch of Minter + Richter Designs’ new ecommerce site, http://www.MinterAndRichterDesigns.com, and the custom-built Love in Your Ring Wizard that seamlessly lives within it. The site and unique App are great examples of Sales Renewal’s JointSourcing Solution at work: key business challenges were identified in the client’s JointSourcing Blueprint […]
Watch the animated video for the term “landing page” from our Content Marketing Glossary that helps you master content marketing terms. Sales Renewal’s insight: Invest 60 seconds to better understand the idea behind landing pages. Read Original Article
Our readers know they can find a lot of actionable marketing & technology advice in the Growth Spurts blog, since we update the content several times a week. And each month, we offer a roundup of the most popular posts of the month, just in case you’ve missed them. We’ve extracted the most useful information […]
Storyboarding has become a concept practiced by many successful brands. What began with the movies can help B2B brands determine the layout of an entire site. Sales Renewal’s insight: Sales Renewal recently relaunched its website, complete with a “customer journey” home page. At first glance, our two service options are similar in many ways, so […]