60 Facebook Advertising Mistakes that Make You Look like a Rookie

Protect your advertising ROI – here are 60 Facebook ad mistakes to avoid.

Sales Renewal’s insight:

Facebook advertising can be deceptively simple and straightforward. This article provides concrete examples of what not to do. Some takeaways:

  • You need to have a compelling offer in order to stand out from the crowd;
  • Take advantage of the targeting features and make sure your ad copy speaks to your target;
  • Your image should match your ad;
  • Choose clarity over cleverness in your headlines – you have limited characters to get your point across; and
  • WIFM – have a clear value proposition (“what’s in it for me?”)

Read the full article before you set up your next campaign.

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