The New Search, Content & Social Marketing Sweet Spot

Columnist Jim Yu asserts that brands seeking to create successful digital campaigns need to focus on fostering collaboration between search, social and content teams.

Sales Renewal’s insight:

Whether you have separate teams for search, social and content, individual employees who handle the different areas, or you’re doing all the tasks yourself, the sooner you can coordinate the activities the sooner you can maximize your efforts, those of your staff, or your teams.

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