Content Marketing

Client’s Collaboration with Sales Renewal Leads to New Strategies, Brand, Site, Marketing Programs and … a Blue Ribbon

It is generally rare for two different companies, let alone a client and its vendor, to work together so thoroughly, on so many levels, that the resulting whole is greater than the sum of its parts. However, thanks to Sales Renewal’s revolutionary JointSourcing Solution (a unique hybrid combining elements of joint venturing with elements of […]

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How to Grow, and NOT, Grow Sales: SalesMemes 46 – Promotions

Sales Renewal’s insight: We’ve heard that the head of the egg department is quite clever too. For both humans and Google, headlines are far and away the most important words in any blog post, white paper, etc. So check out our 6 Tips to Writing Better Headlines. Check http://www.SalesMemes.comevery Friday to see the latest SalesMemes: […]

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Quick Tip Tuesday: July Digital Marketing Advice

Each month we start our Quick Tip Tuesday series with a roundup of useful, hands-on digital marketing advice from experts in their fields. We’ve extracted the most useful information into tips you can use, and we’ve also provided a link to the full articles in case you’d like to learn more. Looking for more information […]

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How to Grow, and NOT, Grow Sales: SalesMemes 45 – July 4th Special

Sales Renewal’s insight: Tastes like freedom? For some marketing ideas that don’t involve eating endangered species, check out The Red, White and Blue of Marketing Your Business Online Check http://www.SalesMemes.com every Friday to see the latest SalesMemes: the best and worst ideas to increase sales. See more #BadExecutionBob and his colleagues: #GoodExecutionErica, #SmugMarketerSam, #HucksterHank and […]

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Too Many Exclamation Points – An Outcry! A Natural Evolution!

Look! Exclamation points are everywhere! In personal emails! In texts! In business email subject lines! In business email newsletters! In business correspondence! They are even burgeoning on websites!!! Believe it or not, this trend has not gone un-noticed. Just Google “overuse of exclamation marks” and you’ll find a healthy conversation going between those who resist […]

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Helping Google Understand the “Meaning” of Your Pages Improves Their Rank

A report from SearchMetrics finds pages with Schema.org markup rank an average of four positions higher compared to pages without semantic markup. Read it. Sales Renewal’s insight: Giving Google hints to a page’s meaning (semantic markup) is not for the novice but it provides a significant SEO boost.

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How to Grow, and NOT, Grow Sales: SalesMemes 41 – How to be a hero for $200

Sales Renewal’s insight: What’s up next? A Mercedes for $500? Want to be a hero like Erica? Here’s how she did it: a new cost effective way to attract prospects, customers and partners. Check http://www.SalesMemes.com every Friday to see the latest SalesMemes: the best and worst ideas to increase sales. See more #GoodExecutionErica and her […]

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A Cost Effective Way to Attract Prospects, Customers and Partners

Press clippings. Anyone who has worked in a large office as recently as the late 1990s knows what this means. “Back in the day, ” employees would receive packets of photocopied articles and news items related to their company and industry, delivered daily by the PR department. This was not an inexpensive proposition, and companies […]

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