Social Media & PR

The New Search, Content & Social Marketing Sweet Spot

Columnist Jim Yu asserts that brands seeking to create successful digital campaigns need to focus on fostering collaboration between search, social and content teams. Sales Renewal’s insight: Whether you have separate teams for search, social and content, individual employees who handle the different areas, or you’re doing all the tasks yourself, the sooner you can […]

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February Digital Marketing Advice Roundup – Outsourced Marketing, the Role of SEO and More

Each month we offer a roundup of useful, hands-on digital marketing advice from experts in their fields. We’ve extracted the most useful information into tips you can use, and we’ve also provided a link to the full articles in case you’d like to learn more. This month, our roundup of useful, hands-on digital marketing advice […]

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February Digital Marketing Advice Roundup – Outsourced Marketing, the Role of SEO and More

Each month we offer a roundup of useful, hands-on digital marketing advice from experts in their fields. We’ve extracted the most useful information into tips you can use, and we’ve also provided a link to the full articles in case you’d like to learn more. This month, our roundup of useful, hands-on digital marketing advice […]

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Google Plus: the too often overlooked B2B social network

We’ve been making this argument for some time to our clients, so we whole-heartedly agree with Relevance.com‘s advice and infographic : With Google Plus, businesses can personally target certain ‘circles’ to see and share information with – a great way to amplify business-to-business marketing content. Whether you’re just getting started, or looking to increase engagement […]

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6 T-U-R-K-E-Y Tips We’re Thankful for in Our Online Marketing, Analytics-Driven World

It’s time for our annual “what we’re thankful for” post, and this year, we’re serving up the main dish, T-U-R-K-E-Y. Got some turkeys of your own? Let us know about them in the comments below. Happy Thanksgiving from Sales Renewal! T is for the Tools we use every day: We love tools like Yext for […]

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Survey Says…

During the 2014 campaign season, millions – no billions – of dollars were spent on polling Americans to try to gauge the outcome of the election prior to Election Day. Research firms like Gallup, Harris, and Rasmussen Reports called, tracked, recorded and reported daily. Who hasn’t received phone calls from pollsters on both sides of […]

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How to Grow, and NOT, Grow Sales: SalesMemes 51 Wasted Employees

Sales Renewal’s insight: After all, why would their employees need to know about their company or be leveraged as a core group of friendly, motivated people in a platform that leverages people’s relationships? How many of your employees subscribe to your business blog or like/follow your business on social media? If the answer is “few, […]

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How to Grow, and NOT, Grow Sales: SalesMemes 49 Free Media?

Sales Renewal’s insight: Because people only listen to the radio for the ads right? In an era of tight budgets, it’s wasteful and inefficient to not leverage paid with free media (PR). Watch our most recent radio interview example that explains how Sales Renewal grows client sales while sharing the risk and reward. Visit http://www.SalesMemes.com […]

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How to Grow, and NOT, Grow Sales: SalesMemes 48 – Doing Good Can Pay

Sales Renewal’s insight: In a viral, Like-driven world, sometimes it pays to do good. While we don’t suggest helping charities just to promote yourself, working on charitable projects can often yield surprising benefits for a company (extended reach, social capital, Likes & Follows). In Sales Renewal’s case, we’ve been working for two years with Kids […]

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