JointSourcing is unique and especially beneficial for small businesses because it ensures that the client’s economic interests are perfectly aligned with its marketing agency’s. In this way, Sales Renewal is “sharing risk and reward” with its clients, and in the process, reinventing small business marketing.
EPA Administrator Scott Pruitt reportedly thinks the seal looks like “a marijuana leaf.” This isn’t the first time the EPA’s iconography has irked politicians.Is your logo built to stand the test of time? (And change of leadership?)
WordPress claims slightly over 60 percent (up slightly from November 2015’s number of 58.7 percent). The nearest competition? Joomla with 3.1 percent market share (up from 2.8 percent). Drupal is also up from 2.1 percent to 2.2 percent. Sales Renewal’s insight: As we’ve been saying for a while, WordPress has won the war for website […]
Do you know all the ways that online reviews impact your business? Explore the top 3 ways reviews can help your business reach more consumers. Sales Renewal’s insight: Most people know how powerfully online reviews influence buying decisions. What you may not know: review sites differ tremendously in terms of how they work, where the […]
You’ve found a product and created your online store. Now, what? Once you’re up and running, it’s time to start driving traffic to your store and closing sales. Whether you’re trying to make your first sale or you’ve been open for business for a while, it’s always good to find more ways to promote your […]
Let’s call this the “fake-it-til-you-make-it” photo tip sheet. To be clear: We are proponents of professional photography for your website, and all of your marketing material. High-quality images attract attention, communicate clearly, and sell. Simply put, professional photography makes you look better. The better you look, the more people will look. The more people look, […]
Even among professional photographers, industrial portraiture is a niche specialty. But every business needs a few high-quality, up-to-date images of what goes on inside the company. Below are some general tips and tricks for photographing people who work in your business. Follow these and get the images you need for your marketing communications! Tips for […]
Trust us — it matters. Sales Renewal’s insight: First impressions. Networking. Establishing trust in business relationships. All wrapped up in a single 1×1 image. Just in case you weren’t feeling insecure this morning, here are lots of things to worry about regarding your professional head shot. (More tips for taking images of your employees at […]
The early days of the federal government shutdown won’t slow the American economy much, but that could change if the impasse drags out. Sales Renewal’s insight: Whether they’re real, weather-related storms or storms created by political turbulence, temporary but significant events like the US Government shutdown can affect your business. The more managers are able […]