Evergreen content has potential for SEO purposes. Here is a look at how to plan and create content, and where to find ideas. Sales Renewal’s insight: Not every blog post has to cover late breaking news or special discoveries. Your blog needs a solid stable of quality, evergreen posts – those that have a longer […]
Does the world really need another metric to measure performance? Unfortunately, I think we do, as one of the biggest issues in marketing is a lack of agility. We need new metrics to help speed up our reaction times. Sales Renewal’s insight: We’ve been working on our own EvE metrics (stay tuned for the results!), […]
A survey of Canadian media consumption by Microsoft concluded that the average attention span had fallen to eight seconds, down from 12 in the year 2000. We now have a shorter attention span than goldfish, the study found. Sales Renewal’s insight: The implications of such a short attention span are profound for marketing. Now more […]
Since we update our Growth Spurts blog several times a week, our readers know they can find a lot of actionable marketing & technology advice in it. And in case you’ve missed them, we offer a monthly, summary roundup of the most popular/interesting posts of the month where we extract the most useful information into […]
Our readers know they can find a lot of actionable marketing & technology advice in the Growth Spurts blog, since we update the content several times a week. And each month, we offer a roundup of the most popular posts of the month, just in case you’ve missed them. We’ve extracted the most useful information […]
Any local business owner knows how important building connections in their community with prospects, customers and other local businesses. And it’s just as important online as it is in person. In our 5 Easy Ways to Make Local Marketing Matter, we show you how to your in-person activities have digital parallels. In this post, we […]
This week we’re going to chat about a problem that many of you have mentioned .. to me and to other folks here at Moz when we talk about content marketing and specifically content amplification like, “Okay, I made some great content. But how do I actually get people to share it? In particular, how […]
The equation for online marketing is simple: quality content + promotion of content = more customers. Sales Renewal’s insight: We’ve read it before, but it’s worth repeating: Inbound marketing starts and ends with quality content. And although it may seem simple, there is a lot of hard work that goes into this equation. It’s worth […]
Sales Renewal is pleased to announce the launch of SR EasyAuthoring™, an innovative, integrated blog authoring tool. SR EasyAuthoring was designed for small businesses to help them easily offer original and “curated” content in the single blog platform they already have on their websites. Original + Curated Content Fresh web content in the form of […]